SONATUS

SHOW
Consumer Electronics Show

SPACE
40’ X 50'

CHALLENGE
Demonstrate Sonatus’ automotive technology leadership and advantages of its Digital Dynamics platform.

SOLUTION
The Sonatus story is complex requiring an orchestrated guest journey. Entering the enclosed exhibit through a portal, guests first experienced a two-story multimedia presentation that told the Sonatus technology story. Exiting this area, guests were then invited to visit a series of sequential product vignettes. The guest journey culminated at a car display installed with Sonatus Digital Dynamics platform.

RESULTS
Lead generation and exposure expectations were 2X the estimate.

FEATURES