Objective
Assist the worlds largest and longest standing festival promoter to bring their marquee property to the United States for their first ever festival series.

Solution
Circle was selected by Rock in Rio to serve as their live entertainment guest experience agency Focusing on sponsorship sales, brand activation design and fulfillment, venue design build and hospitality securement and management.

Circle collaborated with Rock in Rio to hit the high notes delivering one of a kind experiences ranging from 30’ tall, moveable LED guitars, zip lines that spanned across the festival grounds, and a 15 ton steel EDC “Spider Stage” attraction.